It’s Smith Jewellery’s first birthday today (hiep hiep) and you can walk away with one of Anna’s beautiful handmade sterling silver animal pins. All you have to do is like the Smith Jewellery Facebook page and write on her wall which handsome animal you’d like to adopt. We’ll announce the winner next Monday.
Meet Anna Raimondo the designer behind Smith jewellery.
I was born and bred in CT and from an early age I was exposed to beautiful music, clothes and crafts by my mother and grandmothers. I fell into jewellery design by accident at Stellenbosch University (was originally going to do a journalism degree) and found that not only did I enjoy it, but was kind of good at it too. While in my final year at Stellies I applied (and got accepted) for a scholarship at the Richemont Group’s school of design in Milan. The course was a one year ‘Master in Design’ and focused on accessory design for luxury market. After finishing my studies at the Creative Academy, I then completed an intense three-month internship as a designer for the world-renowned fashion brand Chloe, working in their leather department in Milan.
After that I spent the next two years working and traveling in and around the UK and Australia. I tried many things from working for a small jewellery company to telesales to marketing, but the need to return home and start my own thing grew.
In 2010 I returned home to Cape Town and launched SMITH. Starting off with consignment in a few shops and hotels around Cape Town I soon hit Jo’burg. Now I work at Elle Decoration Magazine (creating lookbooks and compiling the Focus sections) and running my business after hours.
I draw my inspiration from my travels and the different cultures and environments that I have encountered along the way; whether it’s a piece of wallpaper from a 16th century villa or from the feeling invoked by a walk through the African bush.
There are two distinctive aesthetics that appeal to me: Organic and Elaborate. The challenge to fuse organic materials and sensations with intricate designs and techniques is what really fascinates me. I am continuously in the search of simple, elegant, timeless designs with a little bit of a kick! This translates into bold, feminine, lightweight sterling silver jewellery that is crafted 100% by hand, ensuring that no two pieces are the same.
Have a look at her website for more of her jewellery.
For inquiries or orders email Anna on firstname.lastname@example.org
Thanks Anna and happy birthday Smith Jewellery!